PR, marketing, and industry insiders chart the future of the wildly explosive space.
Everyone knows there’s a gender gap in esports when it comes to female pro players on the biggest stages, but are we neglecting a bigger …
“That does not sound like anything like an esports consulting firm!” was the refrain from pretty much everyone when we shared our visions for The Story Mob.
“People don’t understand that esports is its own very specific beast that they have to tame or approach from just…”
“The major thing sports can learn from esports is the relationship fans have with their players. They should be looking…”
“With over a decade’s experience working with the largest esports communities in the world, we believe that we can be part of designing…”
“Teams need to be able to fully articulate their brand story and what makes them unique to fans, potential athletes…”
“It’s not surprising that esports is a traditionally male-dominated space, but we were equally conscious that only 2.2% of VC funding went to female founders in 2017…”